The movie “FRESH” will be screening in Vancouver on June 10th at UBC Robson Square as part of a North American tour.

FRESH celebrates the farmers, thinkers and business people across America who are re-inventing our food system. Among several main characters, FRESH features urban farmer and activist, Will Allen, the recipient of MacArthur’s 2008 Genius Award; sustainable farmer and entrepreneur, Joel Salatin, made famous by Michael Pollan’s book, The Omnivore’s Dilemma; and supermarket owner, David Ball, challenging our Wal-Mart dominated economy.

Watch the trailer and order tickets: FRESH SCREENINGS

Date: June 10th
Time: 7:30 pm
Location: UBC Robson Square, 800 Robson Street, Vancouver

Panel to follow screening:
Philip Solman (Moderator), Publisher of Edible Vancouver
Valerie Roddick, Parliamentary Secretary for Agriculture Planning
Paula Luther, Project Manager, Farmers’ Market Nutrition Coupon Project
Tara McDonald, Executive Director of Vancouver Farmers Markets
Karen Rideout, Faculty of Land and Food Systems at University of British Columbia
Ana Joanes, Director & Producer, FRESH